Onpage SEO vs. Technical SEO: What's the Difference, and Which is Better?

Technical SEO (or “Technical SEO”) focuses on the technical aspects of your website. It is the process of making sure that your website is compatible with various search engines, as well as displaying the correct information on each page. The SEO that your technical SEO efforts are based on is referred to as “On-Page SEO”. On-Page SEO is the part of technical SEO that is concerned with the content of your website.

On-Page SEO is essentially the content of your website. It is where you’ll find the information that Search Engines like Google are looking for. In fact, “On-Page SEO” is a broad term that includes all the different techniques you can use to optimize your website.

And while it is true that On-Page SEO is a broad term, it also gives us a way to talk about the most basic and common types of On-Page SEO. In this article, we’ll explore each of those different types of On-Page SEO and what they can do for you.

What is On-Page SEO?

On-Page SEO is the part of your SEO that is concerned with the content of your website. The content is what Search Engines like Google crawl, index, and make use of when they are performing their magic. On-Page SEO looks at the text, images, and links on your site and makes sure they accurately reflect your content.

On-Page SEO is all about making sure that the content of your website is relevant, current, and properly formatted. If a piece of content is out of date and irrelevant, it won’t help you rank for your keywords. On the other hand, if a piece of content is relevant, current, and properly formatted, it will help you rank for your keywords.

Content and Technical SEO

What is On-Page SEO? On-Page SEO is the type of SEO that is concerned with the content of your website. It is the part of your technical SEO that focuses on the written content of your website.

What is Technical SEO? Technical SEO is the process of making sure that your website is compatible with various search engines, as well as displaying the correct information on each page.

Technical SEO and On-Page SEO are closely related. Both areas of technical SEO are focused on your website as a whole. However, On-Page SEO is concerned with the actual content of your pages, while Technical SEO is concerned with the compatibility of your website with various search engines.

Both areas of technical SEO are focused on making sure that the content that Search Engines like Google are seeing and making use of is accurate, and relevant to the keywords that you want to rank for.

Why is On-Page SEO Important?

The reason On-Page SEO is so important is that it has a direct impact on the keywords that you rank for. If your content is relevant, current, and properly formatted, then it will help you rank for your keywords. If a piece of content is out of date, irrelevant, or missing from your website, then it will hurt your rankings.

This is especially true for long-tail keywords. These are the types of keywords that are less popular (and more specific) than the head terms you’re currently ranking for. If these long-tail keywords have poor On-Page SEO, they won’t have a positive impact on your rankings.

How Does On-Page SEO Work?

The first thing that you have to realize is that there are many different types of On-Page SEO. For this reason, we’ll be exploring a variety of different techniques to help you optimize your pages.

Keyword Research

Keyword research is essential to any successful On-Page SEO strategy. You have to know what your competitors are ranking for, as well as what are the most important keywords for your niche.

The best way to start keyword research is by using a keyword research tool like Google Keyword Planner. This will give you a broad view of the keywords that are trending in your industry, as well as a lot of data on the competition.

To begin keyword research, you can use Google Keyword Planner to uncover related keywords and their search volume. It will also allow you to discover the competition for each keyword.

Keyword research can be a lot of work, especially if you have a large website with many pages. Fortunately, there are many tools that can make keyword research easier. The first is a keyword research tool like Google Keyword Planner. This will allow you to discover related keywords and their search volume.

If you get a lot of data back, or if you want a little more control, then a keyword research tool like Keyword Researcher is a better option. This will give you suggestions based on your search habits.

Keyword Research: The Basics

Keyword research is all about finding keywords that people are searching for. You can then use those keywords to create content that is relevant, current, and properly formatted.

Depending on the niche and your website, there can be a few different types of keywords that you can target. We’ll explore the most common types below.

What is Keyword Density?

Keyword density is the number of keywords that you are using per word on your page. Ideally, you want to have keyword density between 1-2%.

Keyword density is a very important part of your On-Page SEO strategy. If a page has a lot of keywords, then it will have a negative impact on your rankings. If a page has very little keyword density, then it will have a positive impact on your rankings.

Keyword density is a very complex topic, and it’s essential to get it right the first time.

Keyword Research: In-Depth

Keyword research is all about finding keywords that people are searching for. You can then use those keywords to create content that is relevant, current, and properly formatted.

Depending on the niche and your website, there can be a few different types of keywords that you can target.

Keyword Research: Phrase Research

When conducting keyword research, you can also look at the individual words that you’ll be using to try to rank for your keywords. This is called Phrase Research, and it allows you to find keywords that consist of relevant keywords and synonyms.

Keyword research also allows you to discover related keywords that are close to your main keyword. These are often referred to as “long-tail keywords.”

To get started with keyword research, you can use Google Keyword Planner to discover related keywords and their search volume. It will also allow you to discover the competition for each keyword.

Keyword Research: Long Tail Keywords

Long-tail keywords are a more specific type of keyword. They are longer and more specific than the head terms that you’re currently ranking for, which makes them more difficult to rank for.

Additionally, they may contain fewer search volume, which makes it even more important to do your keyword research properly. If a long tail keyword is out of date, irrelevant, or missing from your website, it won’t have a positive impact on your rankings.